Turn It Up So You Can Hear The Rain


Full disclosure: I stole the title from Laura’s post at Ace. If it weren’t for that, I might not have even watched it – that caught my attention right away and made me ask: “What’s this?”

The ad has to be listened to, as well as watched, for fullest effect. And the sounds take it from simply a great ad to absolutely gut-wrenching. As someone says in their comments – exactly as I was thinking – it’s this year’s Daisy ad.

Go watch it again at Ace, then give a tip for Laura.

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