Turn It Up So You Can Hear The Rain
Full disclosure: I stole the title from Laura’s post at Ace. If it weren’t for that, I might not have even watched it – that caught my attention right away and made me ask: “What’s this?”
The ad has to be listened to, as well as watched, for fullest effect. And the sounds take it from simply a great ad to absolutely gut-wrenching. As someone says in their comments – exactly as I was thinking – it’s this year’s Daisy ad.
Go watch it again at Ace, then give a tip for Laura.